1. To ensure it holds well you have to clean and dry the surface that will hold the plate.
2. Carefully remove the sticker from the surface with the adhesive on the plate without touching the adhesive with your hands.
3. Stick the plate on to the clean surface of your wall and press it hard to ensure firm.
4. To ensure that is sticks better let it sit for 24 hrs after installation without hanging anything on it.
5. It can be easily pulled down from your wall by heating the adhesive with a hair drier until it peels off the wall.